Need to sell your house in Memphis? Maybe you don’t want to go the traditional route. Craigslist can be a great option with 50 billion page views every month. But how do you make sure your ad stands out?
What are your chances to sell your home? Well, they can be pretty good actually. After all, Craigslist gets 50 billion page views every single month. But you have to get some critical elements of your ad exactly right.
What Chances Do I Have When Selling My Home on Craigslist in Memphis
Write a Good Headline
Research shows that most people only read the headline of a website content, with only 2 out of 10 readers going on to read the rest. Similarly, 6 out of 10 social media users who share a link do not even read the article. Therefore, it is crucial to craft a compelling headline for your Craigslist ad.
While using numbers, especially odd numbers, can be effective, it is important to avoid lying or exaggerating about your home. For instance, you can create a headline such as “5 Reasons You Should Check Out My Ranch-Style Home in Memphis (Hint: Number 3 Is Five Minutes From Shopping and Schools)” to encourage readers to click on your ad.
Body Copy Is Important too!
To fulfill the promises you made in the headline, the body of your ad should be simple with short paragraphs, ample spacing, and use of lists where applicable. It’s essential to avoid poor grammar, run-on sentences, or misspellings, which may negatively affect the perceived quality of your ad and the item for sale.
Additionally, ensure that you incorporate all the relevant keywords that potential buyers might be using to search on Craigslist. If you notice low traffic to your ad, try changing the text and experimenting with different keywords in various positions. Craigslist displays ads based on the terms entered into the search bar.
Pictures are just as important as the actual ad copy for selling a home on Craigslist. Most people, though, make the images too large, which not only looks unprofessional but makes the page take longer to load. Most people just hit the back button if a page’s loading time is too long.
Take pictures of entire rooms or areas, not of single items or appliances. If an appliance, say, a refrigerator, has been recently updated, you can include that fact in the body of the ad copy.
If you use a digital camera, make sure not to leave the date and time stamp in the bottom right corner of the image. Besides giving it a slipshod, amateurish look, it also dates the picture, which can be a drawback if the house sits on the market for any length of time.
Many of the Craigslist experts advise posting an ad between 10:00 am and noon on weekdays. After 5:00 pm on weekdays also works well (which is what I would do if I were selling my home in Memphis on Craiglist – in order to present a fresh ad to all those shoppers browsing Craigslist right after they get home from work.) And if you wait until the weekend, morning is the recommended posting time.
Selling my home in Memphis on Craigslist? It’s a real possibility if done right. But if on the other hand, you don’t want to bother with all that after all, we have a much easier solution for you.